Yahoo Search Marketing Confusion
Posted by Administrator on Feb 6, 2008
This is a follow up post to Yahoo Search Marketing vs. Google AdWords:
Below is a screen shot of the errror message received when trying to login into your account while under review. It’s been about 12 hours since I last spoke with a Yahoo customer service rep.
It sure would be nice of Yahoo to just say: “Your account has been temporarily locked while under review”
Yahoo Search Marketing vs. Google AdWords
Posted by Administrator on Feb 5, 2008
Here’s one reason Yahoo Search marketing is inferior to Google AdWords. Recently while setting up a Yahoo Search marketing account for a customer, we needed to use the bulk upload tool to load our campaigns. In Yahoo’s infinite wisdom they don’t allow a customer to have or use a bulk upload tool unless the customer runs a $500 balance for at least 90 days. Talk about sales prevention.
My customer was willing to run a $1000 per day spending limit and even fund the account with $1500 to bypass the restriction. Yahoo said no, it’s company policy to make everyone wait 90 days before allowing them the use of bulk upload functionality.
So here’s the break-down. Last night when setting up the account, it showed all of our ads approved, but we kept getting an error message that our account reached its daily spending limit, was not active, or one other reason I cannot recall. We spent two hours jacking around with the account to determine why our ads were not displaying on Yahoo.
The Big Wait….
After waiting on hold today for 30 minutes I was told that even though the ads show they are approved, it does not mean that the account is really active. I was also informed that Yahoo locks users out while doing an account review. None of which is documented or displayed when setting up the account. (Spent another 30 minutes trying to figure out why I could no longer login into the account)
The Bottom Line
If you are going to do any type of search marketing, start with Google AdWords. It is much easier to set up your account, ppc campaigns, and get your ads active. It’s true, you can have a Google AdWords account active within 15 minutes of setting up your account. Google also garners a larger percentage of the search pie and generates more relevant search results that Yahoo.
The net result is mass confusion for customers as warnings and status messages are not always accurate as to what is really happening with the account. We now have to wait up to 24 hours for the account review and then we don’t know how many of our ads will be live.
And to think Microsoft wants to purchase this mess.
Bad Credit Car Loans - Get Auto Financing Online
Posted by Administrator on Jan 29, 2008
Car shoppers with bad credit or poor credit can visit Community Auto Credit for a bad credit car loan and financing.
Community Auto Credit has a large lender and auto dealer network to match car buyers with with the right lender or dealership based on their credit or lending needs.
Car dealers, lead brokers, lenders, and other automotive professionals can meet with representatives from Community Auto Credit at the upcoming NADA show in San Francisco - February 2008.
Suzuki Auto Finance - Car Loan Solutions
Posted by Administrator on Aug 21, 2007
Visit Suzuki Auto Finance to get great rates and factory incentives on new Suzuki cars, SUV’s and the soon to be released Suzuki pickup truck.
Currently, up to $4500 in cash rebates and incentives are available for the new Suzuki XL7 which has seating for up to 7 passengers.
All credit types are welcome.
Suzuki Car Loans - Drive a new Suzuki car today!
Hotel - Motel Internet Connections
Posted by Administrator on Jul 13, 2007
If you look at an ad or signage on a Hotel - Motel you’ll typically see something like “Free Internet”, “Free Wi-Fi”, or “High Speed Internet”. However, if you’re a business class user not all Internet connections are created equally. If a good Internet connection is important, there are some questions you may want to ask.
As an example; I chose a hotel in Hot Springs Arkansas which stated in its ad that it had “Free Wi-Fi”. When I checked in and inquired about their Internet connection, the person at the front desk informed me that the hotel down the street had “Free Wi-Fi” and I could piggy-back off their connection if I had a good wireless card. Needless to say we went on down the road and stayed at Embassy Suites which charges for their Internet connection ($9.95 per night) which was decent, but not impressive.
As more business users, travellers and vacationers require a “decent” Internet connection, I believe this will become a key factor in hotel - motel ratings. In my previous post I mentioned Crown Plaza. They chose to blame the ISP rather than having a backup or solution to solve poor wireless connectivity issues.